Your Comfort Zone On The Go

Get cozy for autumn

  • The Story Of Sadalsuud

    538 light years away from the Sun, there shines a star. A star of 60 million years old. Sadalsuud. Nir Saad al Saaoud. The brightest of luck of lucks. 

    In ancient lore, Sadalsuud was revered as the embodiment of unparalleled fortune, symbolizing the pinnacle of luck and blessings. Its name, when translated, whispered tales of being "the Luckiest of the Lucky".

    In the mystical tapestry of Egyptian, Persian, and Islamic mythology, Sadalsuud held profound significance as a herald of renewal and abundance. It marked the celestial moment when the sun ascended in the skies, casting its golden rays upon a world awakening from the slumber of winter.

    As March unfolded its tender embrace, Sadalsuud ushered forth the season of gentle, continuous rain, bestowing upon the earth the gift of nourishment and growth. It was a time of transition, a harmonious symphony of warmth and moisture, where life stirred anew in the fertile embrace of nature's bounty.

    Through the ages, Sadalsuud remained a beacon of hope and prosperity, a celestial guide guiding souls through the cyclical dance of seasons and fortunes. Its radiant presence illuminated the path towards brighter days.

    Those daring to walk the path to a brighter days, those dancing the cyclical dance of life seasons, deserve the best of comfort. A comfort zone. A comfort zone on the go. On the go to boundless possibilities that await those touched by the luck of lucks. 

  • The Story Of House

    Sadalsuud House is a home—a sanctuary free from negativity, judgment, and stress. This feeling of home inspires our comfort pieces for life on the go.

    Founded in 2020 by Nela Zoe Holanova, Sadalsuud House embodies her vision shaped by her experiences in London. A graduate of Fashion Design and Fashion Marketing from Istituto Marangoni, Nela draws inspiration from London’s vibrant culture and serene moments, like mornings in Hyde Park or matcha dates in Mayfair.

    Comfort is universal, a sentiment Nela felt deeply during her travels and college days. This led to the creation of The Hoodie, our best-selling product, designed as a cocoon of safety for challenging days.

    Sadalsuud House transcends clothing; it is a commitment to conscious living, mindful consumption, and holistic well-being. Each piece is crafted from ethically sourced materials and produced with precision, honoring traditional methods and family-owned businesses.

    Despite obstacles, our journey has brought us to you, our reader. Remember to care for yourself and others, embrace rest, express gratitude, and face fears with courage. Hydrate, nurture, and know that the sun will rise again—and so will you.

  • The Story Of You ✨

    This story is all up to you.

    We will respect, support & keep you comfortable on your journey.

    Go write your own story.

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you + comfort zone

As a part of your morning routine

As a part of your daily life

As a part of your travel essentials

As a part of your wellbeing routine

Deep Thoughts
From Customers

”Gua Sha for my face, matcha for my mind, the hoodie for my body”

- Sofia M

“Putting on my hoodie is like a therapy ☁️🤲🏽🧘🏽‍♀️✨”

- Viktoria

”Wearing the set is like traveling in a first class anywhere you go”

- Anna N.

”Wearing Sadalsuud is like saying -hey, i take a good care of myself-“

-Emilia

”I feel taken care of.”

- Diana

”Gua Sha for my face, matcha for my mind, the hoodie for my body”

- Sofia M

“Putting on my hoodie is like a therapy ☁️🤲🏽🧘🏽‍♀️✨”

- Viktoria

”Wearing the set is like traveling in a first class anywhere you go”

- Anna N.

”Wearing Sadalsuud is like saying -hey, i take a good care of myself-“

-Emilia

”I feel taken care of.”

- Diana

”Gua Sha for my face, matcha for my mind, the hoodie for my body”

- Sofia M

“Putting on my hoodie is like a therapy ☁️🤲🏽🧘🏽‍♀️✨”

- Viktoria

”Wearing the set is like traveling in a first class anywhere you go”

- Anna N.

”Wearing Sadalsuud is like saying -hey, i take a good care of myself-“

-Emilia

”I feel taken care of.”

- Diana